
Global Trend Asia
IoT and RFID Solutions Provider
IoT and RFID Solutions Provider
The global retail landscape has seen accelerated change during the COVID-19 pandemic. Consumers are demanding new ways to shop, self-checkout is gaining steam, and outdated inventory systems can’t keep up. It is critical for retailers to adapt now to these changes, and prepare for the next wave of disruption.
Retailers are looking at technologies like RAIN RFID, the fastest-growing segment of the RFID market, to help them respond to challenges and build a competitive advantage. A recent report by Accenture reveals that 82% of retailers agree RFID is essential for implementing emerging technologies.
Still, many retailers are not ready to seize the opportunity. Some of them may face barriers to adopting RFID solutions, but Accenture recommends a few key steps for overcoming the roadblocks.
According to the Accenture report, “A New Era for RFID in Retail,” retailers report three major holdups:
The Accenture report recommends that retailers focus on RFID adoption by tackling each issue individually:
Additionally, retailers piloting RFID within their systems should take an agile approach, the Accenture report states. Retailers should be willing to fail fast, test, learn, and make improvements as they go.
Successful RFID adoption also needs organization-wide support — from leadership to customer-facing employees, and from sourcing to stores. RAIN RFID has helped retailers not just survive COVID-19, but also transform their systems by identifying problem areas and addressing inefficiencies.
“As with most new technologies, adoption is not as simple as it requires changes to store processes and there is much for associates to learn,” the report states, “but most retailers believe the benefits far outweigh the challenges.”
The opportunity remains for retailers to overcome roadblocks and unlock the full potential of RAIN RFID. Learn more about RAIN RFID in retail and the benefits of the Impinj platform.